The Lega Serie B takes another step in its development path toward fans, announcing the distribution of LaB Channel, the official channel of Serie BKT, also on OneFootball TV.
Thanks to this agreement, fans will be able to watch all Serie BKT matches live and rewatch post-match highlights worldwide, including Italy. The channel, available via the OneFootball TV app, will be accessible starting this weekend from mobile devices, websites and smart TVs. The seasonal subscription will be available at €89.99 (with a launch promo at €69.99).
With this partnership, Lega Serie B strengthens its digital strategy, pairing One Football TV with Amazon Prime Video, offering enthusiasts a direct, modern and easily accessible experience to live the passion of the cadet tournament.
“The Serie BKT is a historic championship, rich in tradition and clubs that best represent entire communities of the Italian territory. With LaB Channel we want to give all our fans – in Italy and around the world – the possibility, in addition to what is already available, to follow their teams in a simple and immediate way, in the spirit of innovation and accessibility, also using platforms close to the new generations,” said LNPB president Paolo Bedin.
The Serie BKT championship, which brings together 20 clubs including historic Italian football entities, is also known as one of the most exciting and competitive competitions in Europe.